The book addresses the implementation of Corporate Social Responsibility (CSR). Each chapter provides an actionable step or perspective on how organizations can actively engage in eco initiatives, employee giving, volunteering, and savvy sustainable business practices. This is a must read “call to action” guidebook to engage all employees in initiating CSR programs or making current programs more robust.
In this Book, Readers will be Guided to:
- Assess the Opportunities for CSR – Assessment Grid Reprinted Chapter
- Understand the Business Case for CSR – SHRM Reprinted Chapter
- Integrate CSR in a Company – Business for Social Responsibility Chapter
- Review What Companies are Currently Doing in CSR – Survey Chapter
- Read Short Interviews about What Top Experts in CSR are Doing / Have Done to Make a Difference Locally and Globally in CSR
- Take Action by Defining the Personal, Team, or Company Strategy for CSR Potentially Through Resources Interviewed and Described in the Book
- Shift Their Mind Set from Corporate Citizen to Global Citizen
Awakening Corporate Responsibility: A Call to Action Guidebook" is a must have for socially responsible companies. This book will:
- Help you and your organization to assess current and future business strategies related to CSR.
- Generate ideas and options to develop a plan to engage your workforce in social responsibility.
- Supply resources for individual, team and social missions in CSR.
- Allow you to compare and contrast what has been done in CSR in different industries.
- Educate you as a corporate citizen to the impact our companies have on the world and how we can make the sum of the impact positive rather than negative.
